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How Coca-Cola Took Over the World: And 100 More Amazing Stories About The World's Greatest Brands Subclass Code_2IA you need more than aA cross between a business book and a storybook, How Coca Cola Took Over the World is a collection of 101 accessible, enjoyable and informative tales of some of the world s greatest brands, including Tiffany s, Mercedes, Apple, Pinterest, Chanel No. 5, Corona, Brewdog, Spanx, LG, KFC, WWF, Guinness World Records and Coca Cola. The stories are arranged into sections covering brand origins, brand naming and identity, marketing strategy, communication,